Market Strategies

The right sale method depends on your property, likely buyers and timetable. A Warkworth family home, a Snells Beach coastal property and a Maungaturoto lifestyle block may attract buyers with different finance and due-diligence needs. Ask your salesperson to explain the recommendation and the alternatives.

Compare the main methods

• Advertised price: gives buyers a stated price to consider. Review the evidence for that price and agree when to reassess it.
• By negotiation: invites offers without an advertised asking price. Ask how buyers will receive useful guidance.
• Deadline sale: sets an advertised end date for offers. Conditional offers may be possible; confirm whether early offers will be considered.
• Tender: uses written offers and tender documents. Your lawyer should explain the particular terms, including any early-sale provisions.
• Auction: involves public bidding. Buyers need to be ready for the auction terms; discuss any requested variations before bidding.

Read Settled’s independent guide to sale methods. Have your lawyer review the documents for your campaign.

Four decisions to make before launch

1. Evidence: which completed sales are comparable, and how does the property differ?
2. Buyer preparation: what information will buyers need about the title, buildings, insurance, access and services?
3. Budget: what are the proposed marketing, commission and other charges, including GST where applicable? Which costs apply if the property does not sell?
4. Review: when will you discuss enquiry, viewings, buyer feedback and the next action?

Make the local details clear

For a lifestyle property, prepare information about water, wastewater, fencing and outbuildings. For coastal property, explain access, maintenance and the property’s specific setting. For a town home, give buyers accurate information about improvements and everyday use. These details help buyers decide what professional checks they need.

Campaign follow-up

Our team uses NurtureCloud to support buyer matching, follow-up and campaign reporting. Agree a communication schedule and ask how enquiry activity will inform the next decision. No method guarantees a sale price or timeframe.

Browse recent sales, read our preparation guide or request a property appraisal. Use the contact form below if you would like to compare campaign options for your address.

By Terrence Banks. Updated 15 September 2026.